This is an excellent book that reviews the emerging artistic practice of over-identification. It includes essays by BAVO, Alexei Monroe, Benda Hofmeyr, Dieter Lesage, and Boris Groys. BAVO´s essay sets out the groundwork, contextualizes the art of over-identification, and specifically addresses the work of the Yes Men and Christoph Schlingensief. Alexei Monroe discusses the motif of the stag in the work of Neue Slowenische Kunst. Benda Hofmeyr looks at the work of Atelier Van Lieshout (AVL) including their project SlaveCity. Dieter Lesage writes about Rem Koolhaas and his design of the Prada store in New York City, as well as Documenta 11. Boris Groys´ concluding essay argues for a new iconclasm--elitist and undemocratic--to establish a new outpost in the struggle for image production.