The Network for Art Technology and Society. For 30 years, the interconnections of art, technology and society have been at the center of the activities of the extraordinary organization known as Ars Electronica. Ars Electronica is not only a festival and a prize but has, since 1996, also functioned as a laboratory and a museum. What began in Linz, Austria, in 1979, as a modest experiment in art and local politics now annually sets new standards as an influential forum around the development of new-media art and in the discourse on technological culture. Richly illustrated and with numerous exploratory texts, a comprehensive account of Ars Electronica´s numerous projects to date and some entertaining asides, this definitive anniversary publication offers a full retrospective of a project that has consistently focused on developing the future in the present.